Organizing an event without a solid communication strategy is a high-stakes gamble.
Through a combination of digital marketing and PR efforts, we’re able to give your event the exposure it needs to drive attendance and ticket pre-sales.
Activate Your Offline
Event Online
By collecting information related to your business and marketing objectives, we’ll conceive an action plan and schedule that runs from the early stages of your event to well after the party’s over.
Whether it’s a B2B or B2C event, a professional seminar, a food fair, a music festival, or a club night, we’ll integrate all relevant communication channels and ad formats in our campaigns to accurately target your audience, from flyer design and visual animation to social media campaigns, Google advertising, and public relations.
Pre-Event
Communication
An initial pre-event campaign generates awareness and engagement before the more aggressive campaigns to gain traffic and boost ticket sales kick in. We maximise your objectives using different ad formats to retarget attendees from your previous events, drive conversions on your event microsite, and activate online competitions.
Pre-Event
Communication
Whether it’s a club night or a weeklong festival, the momentum built around your event must be maintained throughout its duration. Grey Alchemy provides live coverage on your social media channels, using on-site photography and video to document your event as it unfolds, keeping audience engagement high.
Event Live Coverage
An initial pre-event campaign generates awareness and engagement before the more aggressive campaigns to gain traffic and boost ticket sales kick in. We maximise your objectives using different ad formats to retarget attendees from your previous events, drive conversions on your event microsite, and activate online competitions.
Event Live Coverage
An initial pre-event campaign generates awareness and engagement before the more aggressive campaigns to gain traffic and boost ticket sales kick in. We maximise your objectives using different ad formats to retarget attendees from your previous events, drive conversions on your event microsite, and activate online competitions.
Post-Event Engagement
Once the event is over, we maintain engagement with your audience and keep the conversation going. With photo albums and video recaps of your event, we offer attendees a look back at what went down, creating a community of brand advocates.